Fast Fashion - 3100 Words

Introduction The clothing industry, as one of the most globalized industries in the world (Bonacich et al 1994), is currently undergoing a restructuring, especially the fast fashion sector. Fashion markets are synonymous with rapid changes and short product life cycles. Therefore, changes in consumer demand for newness and fashion trend force the emergence of ‘fast fashion’ strategy in retailers like Zara and Hamp;M and shifts in the focus of competitive advantage from price towards quick response. That is to say, clothing firms, which are adopting global or offshore sourcing strategy, are not considered to have more competitive advantages as before. However, the question is: should fast fashion retailers adopt quick response†¦show more content†¦Hypothesis: In an era of fast fashion, companies that adopt both global sourcing strategy and quick response strategy have better chance to succeed in the fashion clothing market. 2. Cost, the most basic consideration. In order to have higher profit margin, one of the most effective ways is to cut down production costs. In view of the low labor cost in developing countries, global sourcing seems to be a good choice to reduce costs. With the development of global production networks and the increasing competition, fast all fashion clothing firms have shifted their manufacturing operations to low lost locations over the past decades. The shifts in the jeans manufacturer Levi Strauss’s global strategy could vividly demonstrate how global sourcing strategy works and affect its supply chain. At first, the company was created in the USA. As it developed and became a global company, they began to employ workers all over the world. However, in face of fierce competition, Levi Strauss started to shift its operation to lower-cost countries in the late 1980s. By the year 2003, Levi Strauss closed the last four plants in North American and ‘has become an entirely offshore producer’ (Dicken 2011 p.318). The German fashion company Hugo Boss also provides similar example. In face of high production cost, namely high labor cost in domestic market, more and more fashion retailers choose to outsource their production. Moreover, some fastShow MoreRelatedFast Fashion7521 Words   |  31 PagesJournal of Fashion Marketing and Management Emerald Article: Fast fashion: a financial snapshot S.G. Hayes, Nicola Jones Article information: To cite this document: S.G. Hayes, Nicola Jones, (2006),Fast fashion: a financial snapshot, Journal of Fashion Marketing and Management, Vol. 10 Iss: 3 pp. 282 - 300 Permanent link to this document: http://dx.doi.org/10.1108/13612020610679277 Downloaded on: 07-08-2012 References: This document contains references to 40 other documents To copy this document:Read MoreFast Fashion1699 Words   |  7 PagesFAST FASHION Over the past few years there has been an apparent change in the fashion retail industry which is taking control of it‘s speed. ‘Fast Fashion’ is the new 21st century phenomenon currently dominating high-street retail. Stores like HM and New Look have become the masters of the quick turnaround and are closing in on trends at such a speed that they can have fresh looks on their shelves for the customer, months before the original designer can get their garments shipped out of theRead MoreFast Fashion On The Fashion Industry1148 Words   |  5 PagesThe popularity of cheap and fashionable clothing has been on the rise since the introduction of fast fashion to major clothing companies. The fashion world has become one of the dominating parts of consumer culture. However, the affordable clothing movement, in addition to the fast-paced garment work, has affected more than just our wallets. Advancement of new practices and clothing availability have contributed to many garment factories and businesses for clothing manufacturing. Nonetheless, itRead MoreThe Fast Fashion Business Model1317 Words   |  6 PagesThe Fast Fashion Business Model 1.What are the key characteristics associated with the fashion markets that support this model? Because of the continuous change in consumer demand in a very short span of time creating high complexity for the supply chain, the demand for apparel in fast fashion industry is volatile. A fast fashion retailing company can optimize its performance and remain competitive by creating agile supply chain. Agile supply chain is paramount to achieving the ultimate in profitRead MoreThe Negatives Of Fast Fashion747 Words   |  3 PagesThere are many large companies that we see every day, many fashion garments that we buy monthly, weekly or daily, and many people cannot seem to deal with how we manage to get clothing from India, China and Bangladesh and into our day to day lives. While as a society we are too busy focusing on the negatives of fast fashion, we should begin to view both sides of the argument, and start to focus on the simple positives of how we, Australians, get our clothes. Instead of people believing that we areRead MoreFast Zara, Fast Fashion3460 Words   |  14 PagesFast Zara, Fast Fashion Introduction Everyone, no matter youngsters or middle-aged mothers, love to buy clothes and keep updated on latest fashion trend. In the past, people could only consume western styles clothing if they are rich enough to go shopping by travelling in European countries or able to afford expensive air mail to send the consumed western clothes back from overseas. However, it took a period of time and the fashionable clothing may become â€Å"old† at the time received. As the informationRead MoreZara Fast Fashion2084 Words   |  9 PagesInditexs relative operating economics? Its relative capital efficiency? Note that while the electronic version of Exhibit 6 automates some of the comparisons, you will probably want to dig further into them. Background: Inditex is an international fashion retailer that designed, manufactured and sold apparel, footwear, and accessories for women, men, and children through Zara and other five chains around the world. The six retailing chains were organized as separate business units within an overallRead MoreSpeech On Fast Fashion964 Words   |  4 Pagesdeeper in the world of fast fashion I found out of the vicious cycles that our clothing is manufactured in. B. Relevance: The brands I researched are some many of you have probably heard of. C. Credibility statement: A university of Georgia professor gave an hour-long ted talk talking about her experiences of working and traveling to different countries seeing the fast fashion industry at first hands. She now teaches about fashion sustainability and the cycles of the fast fashion market. D. CentralRead MoreMarket Research Fast Fashion1600 Words   |  7 Pagesï » ¿ Fast Fashion Brands 　 　　　　 By Sehee An ID: 376050211 Due Date: 8/09/2014 Background research and short explanation Although the global economic crisis has weakened consumer confidence there is a remarkable consumption phenomenon in fashion market. Fast fashion is a new word used in fashion scene to say that designs move from runaway speedily so as to take the latest fashion at Fashion Week in both the spring and the fall of every year. These trends are designed and produced fastRead MoreZara: It for Fast Fashion1266 Words   |  6 Pagesinfrastructure being antiquated and the possibility that hardware vendors will upgrade their machines leaving them incompatible with DOS. Because Zara’s core business model is vertically integrated, it could specialize in speed and efficiency and the fast fashion trend. By assessing the pros and cons of the new IT infrastructure with Zara’s brand image, they determined that implementing the new POS networking system is beneficial for Zara because 1) it creates a more robust and scalable system that is

Country Road Essay example - 1130 Words

Country Road has been an iconic Australian brand for 36 years, building its success on its high quality and unique designs that look effortlessly casual yet stylish. Following the high financial performances of their Australian stores, Country Road decided to embark into the United States of America (US) in 1989, in hope of realising the financial gains they saw here. Unfortunately, their strategies didn’t work, and they found obstacles which hindered their success in the US. This essay examines the types of strategies Country Road has pursued and what led Country Road to follow an international expansion strategy. Further, we discuss the impediments to Country Road succeeding in the US retail market, before suggesting strategy options for†¦show more content†¦Country Road did this by lowering their selling prices but at the same time, maintaining the quality of their clothing. To do this, they have sourced for suppliers that are willing to cooperate with them in cost reductions (Australia’s best retail, 2011). This is a win-win situation for both Country Road and their suppliers where Country Road gets to reduce their cost to maintain profit and their suppliers gained good reputations. Another strategy they have used on cost reduction is by introducing product distribution directly from their China-based distribution centre in year 2007, which eventually reduced their operating cost and lead time (Annual report, 2007). In addition, Country Road also pursues a differentiation strategy. This can be seen by the unique architecture and layout of their stores which makes them stand out from their rivals that were located geographically close and also the marketing of their Australian brand image (Kerr Sarina, 2006). Country road has been well established as an Australian brand in Australia before it engaged in globalization. Having a strong foothold in the Australia fashion, it is one of the most representable and well-favoured fashion brands in Australia. With its growing success, this gave the firm the confidence to venture into the global market and had the capabilities to do so after Myer EmporiumShow MoreRelatedCountry Road1239 Words   |  5 PagesBrochure More information from http://www.researchandmarkets.com/reports/2412467/ Country Road Limited (CTY) - Financial and Strategic SWOT Analysis Review Description: Summary Country Road Limited (Country Road) is a retailer of apparel, homewares and related accessories. The company operates as a subsidiary of Woolworths Holdings Limited. Country Road designs, wholesales, and licenses apparel products. Its products include apparels for men, women and children, gift cards, gift wraps, and tailoringRead MoreCountry Road Limited6314 Words   |  26 Pages| 2010 | | | | | Country Road Limited | Business analysis and valuation | * Table of Contents Executive summary 3 1. The Retail Industry amp; its Prospects 4 1.1 Current amp; Future Overview 4 2 Corporate strategy 4 3 Earnings Manipulation Assessment amp; Findings 5 4 The Facts: Financial Ratio Analysis 6 5 Profitability and Operating management of CR 6 5.1 Dupont System Analysis 6 5.2 CR’s operating management 8 6 Investment management 8 6.1 WorkingRead MoreCountry Road Analysis2910 Words   |  12 PagesINTRODUCTION Country road has always been one of Australia leading premium stockists of apparel and home wares. Country Road began as a small manufacturer but expanded and diversified to become a leading wholesaler/retailer of apparel and home wares in the Australian market. The great success of this fueled the company into an expansionary strategy into the lucrative yet highly competitive US markets and also further along the way into the Asian markets. The strategy of international expansion intoRead MoreCountry Road Essay examples4514 Words   |  19 PagesExecutive summary This assignment is generally based on understanding and sighting the performance of the Country road. This report mainly concern with exploring and reinforcing the principles of financial and management accounting from a user perspective. It helps to emphasis on business reporting for decision making in a systematic, integrated and cohesive approach. The objective of this report is to provide end-user with a guide to sources of financial statement  data to highlight and define theRead MoreGlobal Marketing Environment and Country Road2827 Words   |  12 Pages1.01. Introduction: In this report I will analyse Country Road Clothing Company (CR) and the CR customer. Specifically, I will be analysing the marketing environment and Country Road’s approach to this environment and how CR market to their customers. I will look it why the marketing in Australia is so successful but how this same success was not translated in overseas markets. I will also discuss the different macro and micro environmental influences to this failure in the U.S. markets and makeRead MoreThe Road Networks Across China Essay1027 Words   |  5 PagesThe map below shows an overview of the road networks across china. It is clearly understandable from the graph that eastern part of China is mostly covered through a huge networks and channels of roads and highways. Contrarily, the western parts of China are still to be developed though roads and highway networks. The differences are based on the fact that the eastern parts being close to the sea act as the main hub for transportation of tradable goods as most of the transportation is carried outRead MoreThe Gossip Of The Cyclers1454 Words   |  6 Pagesarticles covered everything from cycling club politics to trends in cycling. One of the more important things written about was the Good Roads Movement. The Good Roads Movement was a movement started by cyclists in the 1880’s that rallied for, and eventually helped create the roads that are used today, or at least the structure of some of the roads. The Good Roads Movement had a variety of people involved, but a large organization involved was the League of American Wheelmen. INFORMATION ABOUT LEAGUERead MoreThe War Of 1812 And The Civil War959 Words   |  4 Pagessystem growth. Roads and canals will shorten distances, effortless way to get somewhere, and facilitate commercial and personal communication. The first roads in America were developed by early settlers. â€Å"The National Road was the first highway built entirely with federal funds. The road was authorized by Congress in 1806 during the Jefferson Administration† (â€Å"The National Road† par. 1). The first 10 miles of roads were built. Wagons were slow and very difficult to use on dirt roads because of theRead MoreThe Construction Of The Alaskan Highway1136 Words   |  5 Pagesdifficult than originally anticipated. In March 1942, the first blades dug into the ground. This was a very daunting task; a task that only the US Army Corps of Engineers could handle. Through some of the toughest and most desolate wilderness this country has to offer. Through freezing temperatures to swamp like conditions the Engineers prevailed, The Alaskan Highway was built. It was not without its man y difficulties, additional missions added to the already daunting task, trial and error situationsRead MoreUse Of Screed Plate Of Paver Machine From Sticky Asphalt At Gujarat Power Engineering Research Institute1693 Words   |  7 Pageswe express my indebtedness to the â€Å"ALMIGHTY† for all His blessing and kindness. LIST OF FIGURES Fig. No. Fig. Name Page No. 1 Indian road making rate 12 2 Company’s logo 15 3 Paver machine 18 4 Working of paver machine 21 5 Working of paver machine 22 6 Use of paver machine 24 7 Asphalt making plant 29 8 Use of asphalt plant 33 9 Problems in company 34 10 Problem definition 38 11 Made

A Beach Free Essays

Wisps of warm tropical air brushed gently against my face as the soft white sand caressed my feet. A warm sheet of humidity enveloped me as my eyes gazed along the long beach that reminded me of a long carpet. Occasional tourists dotted the tranquil beach enjoying the magical sunset while sipping a tropical cocktail. We will write a custom essay sample on A Beach or any similar topic only for you Order Now A low rumble followed by a sharp crackle was heard as a Jet Ski raced along the pellucid water like a shark chasing its prey. Smoke trailed from its outboard motor as it continued its rapid advancement along the beach towards the Jetty that stuck out of he shore. I slowly turned back up the road and nonchalantly headed towards the teeming town. Nestled in a quiet street near the heart of the town I decided to try a small cafe that had misty white walls and affable staff. Slowly the day was breaking too close as the sun began to retreat behind the clouds far off in the distance where the sparkling ocean met an empty white abyss. The hustle and bustle of night activity became evident as dusk set. Vendors pushed their rattling trolleys along the long walkways that were cramped with tourists setting if on their dally stroll exploring the large network of alleyways. Enjoyed the intricate architecture that so delicately defined the rich culture. The architects here do not design buildings; they merely interpret the traditional rules. As I wandered the town my eyes were drawn to the baroque detail that was infused into the traditional buildings that dotted the streets. I noticed the countless statues of gods that lined the streets, I wondered why th is was unheard of from where I came from. The people here played out their peaceful lives, innocent of the litany of excess and lenience that plagued the world around It. However, I was soon to find out that this wasn’t going to last for long. Slamming on my hotel room door woke me up hastily the next morning. I peered out of the small hole and was alarmed to see a petrified looking hotel staff. Immediately, I opened my door and that was when he spilled the dreadful news to me. A tsunami was In bound and was estimated to hit the imperiled coast in less than an hour. A sense of panic inhibited me as I turned around and threw my bag on the bed and began to shove all my clothes In It. For the first time, I was fearful as I knew that the calm waves had stirred from its deep sleep and was coming to shatter the peace and halcyon that seemed to be intertwined into this serene island. Without further distractions I managed to turn on the television and flicked to the first news channel there was. I stared at the screen silently as my body was consumed in shock. The tsunami was going to hit the shore at 300 kilometers an hour in 5 minutes. I fought the panic that had engulfed me and picked up my day pack with all my essentials before running towards the hotel exit. A lonely tear trickled down my red cheeks as I continued running out onto a crowded street. Consternation had seized the whole population as people hastened towards the mall road that led out of town. 1 OFF the top floors and praying for the best. As I looked at my watch I realized that it had been 5 minutes already. A wicked trepidation had paralyses me as I began to picture myself dying. I heard a low rumble similar to that of a Jet ski. However, this was a rumble that brought fear into the eyes of the brave and made the whole island fall silent. I peered out to sea as I dad my way back to the hotel. I stopped walking. My body was glued to the floor. It was an overflowing perpetual of water. A monster. The waves came crashing on to the shore about a mile from where I stood. By the time it had struck I was safely on the sixth floor and was watching its dark blue opaque claws tear up everything in its path. It annihilated the low lying buildings that have stood majestically for years. I was enveloped in a dark blanket that dampened my sense and left me in a bubble. I heard screams for help as the waves surged through the island demolishing everything like a bulldozer. It was an army that could not be defeated powered by the temperamental mother nature. Silence fell as the waves retreated back to the shore. It dragged with it the roofs of the ancient pagodas and the tangled metal frames of motor vehicles. I stared solemnly as I saw the occasional body floating; lifeless. Cessation hung in the air. This beautiful island had met its watery grave. There were no screams. There was no time. The nebulous ocean had spoken. There was an overhanging silence. A lapse in time. How to cite A Beach, Papers

Recruitment Strategy of Coca Cola for Recruitment - MyAssignmenthelp

Question: Discuss about theRecruitment Strategy of Coca Cola for Recruitment. Answer: Introduction Recruitment is an important and crucial part of the company. By the proper and effective recruitment process, companies are able to hire the experienced and skilled employees for the various operation s of the company. The skilled employees are helpful for the companies to make effective operations in the market and they are also important to achieve competitive advantage in the global market (Truss, Mankin, Kelliher, 2012). Recruitment process in the company is helpful in building effective culture for the work which is beneficial for the company to make better strategies for the business. Effective recruitments are important to operate effectively in national as well as international market (Armstrong, 2008). This essay analyzes the organizational issues in a company while recruiting the employees. The essay identifies the most possible issues in the company and provides the recommendations to overcome from those issues for the better operational activities in the market. For the discussion, the famous beverage company Coca-Cola has taken. This essay analyzes various types of information which are needed to make informed human resources decisions using the unique example of Coca-Cola. The essay focuses on the recruitment process of the company and also provides the suitable recommendations for the improvement. Further, the essay is also focused on the various analyses i.e. labor relationship of company, training and diversity practices to access the HR policies. Company Overview Coca-Cola is the popular and leading beverage company across the world. Company provides various types of beverages such as juice and soft drinks. The company is operating its business in more than 200 countries in all over the world. Company has around 146200 employees across the world who is serving 3500 beverages to the customers. In all over the world, company is serving 1.8 billon customers every day which are helpful for the company to gain competitive advantage in the global market. Further, the Coca-Cola has around 275 worldwide bottling patterns who work together to drive the global success and for the refreshment of the customers. The company has strong portfolio of products in terms of diet and regular sparkling products. Along with this, company is dealing in the fruit drinks, fruit juice, coffees, waters, teas, milk, sports and energy drinks and soya based beverages. The mission of the company is to refresh the world create the value, inspire moments of happiness and mak e the difference in the products which help the company to attract the customers in operating market. By the employees of Coca-Cola, company always tries to achieve the mission and vision which is supportive for the company to develop the profile of the employees (Coca-Cola, 2012). Analysis Coca-Cola is the famous beverage company in the market. Despite of growth and success, there are some issues and challenges which can be faced by the company at the time of recruitment process. Those challenges are as follows: Labor Supply/Demand There is the strong impact of the supply or demand of labor in the beverage industry. In case of Coca-Cola there are number of substitute goods available in the market. Those substitutes are provided by the competitors of the company. Demand for the employees is the most important factor to consider. The turnover of the staff in the company is rather high i.e. 43% per year. There is the season if work and new technologies. It is most difficult to find out the groups of employees. Along with this, the experts and professionals are less and this is an issue for the company and recruitment team. The qualitative supply of the employees in the company and the beverage industry is exceeding the demand for them (Vilnius, 2008). In 2006, it is observed that in the food and beverage industry, the employees were hired almost three times more qualified than the professionals. In the employees, there were numbers of students and graduates who join training programs for different trends. There are number of students involved in the higher education and the numbers of graduates from higher education are exceeding the number of vocational training graduates. It means that there is the gap between the supply and demand of the workers and this will continue in the future. The gap between demand and supply can be the cause of serious problems for the business development of Coca-Cola. Market Trends The trends of market are helpful for the company to make more effective e product portfolio. Along with this, this is also supportive in terms of improving the understanding of the employees about serving the products in the market. Proper understanding of the market trends provides the right direction to the company and its employees to build the supportive e culture and environment. Market trends are helpful for the company to take right decisions about the product development and the employees development in terms of their lifestyle in the market or in the society. To make informed human resource decision, it is the kind of challenge for the company to collect the information about the competitors in the market (McKewen, 2016). Technology The food and beverage industry is highly competitive and the company Coca-Cola has to deal with many new technologies to stay popular among the customers. In this industry, the competitors are competing to develop same substitute products for the customers. So, company is feeling dual pressure in terms of recruiting highly efficient employees for the business and the competitors who make the products having lower prices. So, it is the challenge for the company to recruit such employees who can adapt various new technologies to remain competitive in the market. To stay competitive in the market, Coca-Cola has to adopt new technologies. To remain relevant, the employees of the company have to be able to test, prototype and launch new products according to the trends, tastes and preferences of the customers. The processes and technology should be adopted by the employees to automate processing, canning, baking, packaging and freezing while producing healthy products for the company. Thi s can also be issue for the company in the recruitment process to find out the appropriate employees who can adapt the changed technology with the change of time (Gallace, 2016). Workforce Composition In the food and beverage sector, there is the shortage of the manpower. This is the serious issue for the company while recruiting the experienced employees for the business. Due to these issues, there is the poor customer satisfaction and increased salary costs (FICCI, 2015). It is also estimated that the supply for trained employees for the entire industry is only 9 to 12%. This is the large gap which is to be fulfilled. So, this is the issue which is faced by the company while recruiting the skilled employees (Greene, 2015). Globalization Globalization is the most important factor for the success of the company. It is well known that Coca-Cola is operating in all over the world. Globalization sometimes creates some issues for the company while recruiting the people. There is the challenge for the company to coordinate the activity in the various locations. The company needs to understand the continual change in the competitive international market. Further, there is the challenge for the company to create multicultural HR team before the recruitment process. Along with this, in the global market, company has to bear additional cost for hiring the local candidates of different countries (Roach, 2009). Current Recruitment Strategies For recruiting skilled and experienced employees in the company, Coca-Cola has effective and well established recruitment process. The recruitment process of the company is helpful fir the company in defining the job responsibilities as well as job of the employees in the proper manner. For recruiting the people for the various positions and jobs, company follows both internal as well as external recruitment processes which support the company to hire skilled and experienced employees for the job roles. Along with this, the company is following well established recruitment process including advertisement and registration, shortlist of applications, first interview, psychometric testing, second interview and offer the job (Ehnert, 2009). For recruiting the employees, Coca-Cola always use hybrid technology which supports the company to reduce carbon emission. In this manner, company always uses computer and internet and provides various advertisements related to the job on the internet including registration form. In the advertisements provided by the company, there are detailed information related to the jobs, required qualification and the abilities which are needed in a candidate to assign that job (Laroche Rutherford, 2012). After receiving the applications of the candidates on the internet, company shortlists the candidates for the purpose of interview. Most of the time company shortlists 8 to 10 candidates only for the single job role. After this, the recruitment team or HR department of the company matches the criteria which are needed for the particular job with the profile of the candidates. In this process, the recruitment team of the company can cut the candidate list by 3 to 5 candidates and approach them for the first round of interview (Nankervis, Compton Morrissey, 2009). In the internet recruitment process, company follows various types of resources such as present temporary employees, present permanent employees, and retired employees etc. For this manner, company always uses internet for recruiting internal employees. For the internal recruitment, company uses in house magazines, staff notice boards, internal notice, news letter, meetings and personal recommendations etc (Johari Yahya, 2009). On the other hand, there is the external recruitment process used by the company to recruit external or new candidates for these job roles. In this process, company uses company website, press advertisements, internet, employee references, placement agencies, educational institutions and labor contractors etc (Price, 2007). Recommendation As discussed some organizational issues in the Coca-Cola Company, it can be said that those described challenges can be the serious issues for the company in future. Here are some recommendations for the company which will be helpful for the effective recruitment process. There is the gap between the demand and supply of the employees and the supply of the professionals in the labor market exceeds and compared to demand. That is the reason the qualified employees are lacking. It is recommended for the company to review the plans of involving the students in the higher education and training programs of the company. To improve the recruitment process in the company, there is the need to add some steps in the recruitment process by the company. in this manner, company should create more effective advertisements so that it can attract skilled employees and labors for the job roles. Company should approach to the employees of other companies in the market for the job role. It will be effective and helpful in improving the recruitment process of the company by selecting more appropriate and effective candidates for the job roles. The company should design the system in such a way to define the career, recognition and future goals of the employees to improve the performance of the company (Fernandez Moldogaziev, 2013). To insure long-term success in the market, company must strengthen the leadership and capabilities of the workforce at the entry level. Along with this, company should offer career opportunities and training to the employees with the fair, safe and inclusive workplace (Thoo, 2013). Conclusion This essay is focused on the recruitment process of the famous beverage company Coca-Cola. From the analysis it is observed that recruitment is the crucial process in any company to find out best candidates for the various job roles. Recruitment includes many processes to hire skilled and experienced employees. Although there are some issues at the time of recruitment process but there are some recommendations provided in the essay to deal with those issues. To fill the gap between supply and demand of the employees, company should provide proper training to the new candidates. Further, there is the need of such employees who can adapt new technologies easily to achieve competitive advantage in the market. Thus, it is important to design the system in the recruitment process to identify and recognize such candidates and their future goals in the job process. References Armstrong, M. (2008). Strategic human resource management. London: Kogan Page Coca-Cola, (2012). Associate Training. Retrieved on 25th May 2017 from https://www.thecoca-colacompany.com/citizenship/associate_training.html Ehnert, I. (2009). Sustainable human resource management. Heidelberg: Physica-Verlag Fernandez, S. Moldogaziev, T. (2013). Employee Empowerment, Employee Attitudes, and Performance: Testing a Causal Model: Public Administration Review, 73(3), pp.490-506 FICCI, (2015). Unlocking the potential in the food and beverage services sector. Retrieved on 25th May 2017 from https://www.grantthornton.in/globalassets/1.-member-firms/india/assets/pdfs/ficci-grant_thornton_fb_report_may_2015.pdf Gallace, N. (2016). On the challenges facing the food industry in recruitment. Retrieved on 25th May 2017 from https://www.newfoodmagazine.com/news/23510/food-industry-recruitment/ Greene, R. (2015). Effective Human Resource Management Strategies. Retrieved on 25th May 2017 from https://www.pontifex-hr.com/pdfs/Effective_HR_Mgt_Strategies.pdf Johari, J. Yahya, K. (2009). Linking Organizational Structure, Job Characteristics, and Job Performance Constructs: a Proposed Framework. IJBM, 4(3) Laroche, L. Rutherford, D. (2012). Recruiting, Retaining and Promoting Culturally Different Employees. UK: Routledge McKewen, E. (2016). Challenges and Trends Facing Food and Beverage Manufacturers in 2016. Retrieved on 25th May 2017 from https://www.cmtc.com/blog/food-and-beverage-manufacturing-trends-and-challenges-2016 Nankervis, A., Compton, R. Morrissey, B. (2009). Effective Recruitment and Selection Practices. Australia: CCH Australia Limited Price, A. (2007). Human Resource Management in a Business Context. USA: Cengage Learning EMEA Roach, S. S. (2009). The Next Asia: Opportunities and Challenges for a New Globalization. John Wiley Sons Thoo, L. (2013). International HR Assignment in Recruiting and Selecting: Challenges, Failures and Best Practices: International Journal of Human Resource Studies. 3(4) Truss, C., Mankin, D. Kelliher, C. (2012). Strategic human resource management. Oxford: Oxford University Press Vilnius, (2008). Study of Food Products and Beverages Industry: Research report on skill needs. Retrieved on 25th May 2017 from https://www.kpmpc.lt/Skelbimai/SEK_EN/EN-Maist.%20sekt08.07.30.pdf